EleGance: Our Journey To Stardom
Elegance is a pro-Africa international entertainment magazine published quarterly in London and sold in various African countries, including The Gambia, Nigeria, Senegal, Guinea and Ghana as well as in Europe, US and Canada.
Yes Africa, as a continent has its challenges and shortcomings. But this is a beautiful, amazing continent characterized by our rich cultures and traditions, hope, big smiles, warm hospitality and determination of the people to succeed. Elegance is here to showcase and celebrate the achievements and successes in Africa and of Africans. Our continent is always portrayed in the negative light especially in the western media. Therefore, Elegance’s mission is to counter this negative publicity by highlighting the numerous success stories of Africans in their expertise and careers.
Splendidly launched in Birmingham and London in November 2010 and in The Gambia in May 2011, Elegance Magazine has successfully established its own unique take on Gambian Magazine publication scene as the real thing.
Over the past six years, Elegance has been taking the lead in the Gambia’s showbiz industry. We cover some of the country’s most inspiring and informative stories on entertainment, fashion and lifestyle.
Outside the Gambia, Elegance continues to make its mark in such countries as Nigeria and Senegal. From our exclusive interviews with some of the most influential statesmen in Nigeria to the one with Senegal’s First Lady, we celebrate success stories of the people of these two amazing countries.
The Magazine is here to stay. We are willing to listen and learn from everyone in the quest to strengthen the reputation of Elegance as the people’s magazine. So always try to get a copy of Elegance Magazine.
THE TEAM
Publisher & Managing Editor: Chilel Sarr
Editor: Osman Kargbo
Deputy Editor: Sheriff Bojang junior
Chief Designer: Bishnu Kumar
Photographers: Alpha Bah (Gambia), Musa Sarr (Sisasi) (London), Bajen Promotions (ATL)
Operations Manager: Fra Barber
Logistics: Yaya Tamba
Advertising: Chilel Sarr (elegancemag@live.co.uk)
Sports journalist: Baboucarr Camara
Contributors: Rose Sarr, Lamin Saho, Modou NS Njie, Mariama Colley
CIRCULATION
Since its maiden edition of 3,000 copies , Elegance Magazine has been growing by leaps and bounds with between 5,000 and 10,000 copies printed and distributed to reach its targeted readership and communities both within and outside The Gambia. Today, we can also be found in Senegal, Nigeria, Ghana, Europe and USA.
ADVERTISING
The entire strength behind Elegance Magazine is also continually focused on marketing the product and how to get the magazine into the hands of as many of the targeted audience as is practically and physically possible.
Through promotional campaign which includes TV, radio and newspaper adverts, hand bills, and flyer/poster distributions, Elegance Magazine has also been using innovative ways of introducing the magazine to a targeted clientele over the years.
As we endeavour to meet the 100,000 readership target in due course, the magazine is continually spread as much through various Gambian/African-inclined outlets, events, shops, offices, etc.
Presently, Elegance’s outlets in The Gambia include:
– Xpress Supermarket,
– Timbooktoo Bookshop,
– All Newspaper Agents
In Senegal, Elegance outlets are located through:
– Pape Ali Nyang(00221 – 775270527)
– Casino Supermarket Almadies
– Mor Matty Cosmetics Sadanga.
In the UK, London:
– Aji Makka Nyass (Tel: 00447723023263).
In Sweden:
Omorty Thompson (Tel:0046762266822).
In Norway:
– Ida Sarr (Tel: 004792255280),
– 2-RAYZ Syndicate (Tel: 004747165455).
In USA:
– Modou Jarjue (Tel: 001678633554).
In Nigeria:
-Lucky Onoriode George,
– 7B Regina Omolara Street,
– Off Opebi-Ikeja,
– Lagos (Tel: 00234-8033546608).
Company Address:
Elegance Media Group,
118 Kairaba Avenue,
Serrekunda, The Gambia, West Africa,
Tel: +220 7096349,
EMail: elegancemag@live.co.uk
Prospective advertisers will be carried along in our relentless and vigorous promotions and distribution drives.
Advertising with Elegance Magazine gives a possibility of a readership of about 100,000 people viewing your products and services. All its editions have come with an unbeatable and incomparably cheap rate.
WEBSITE
The web-version of each issue of Elegance Magazine always follows immediately after the publication of its hardcopy version. The website features brief cuttings from the main stories carried by the hardcopy version. The cuttings serve as snappy introductions to the features in the hardcopy.
The website also features other news and materials, and will always strive to be the most up-to-date news and information window into The Gambia. Advertisers also have expanded opportunities to paste their banners, logos and special reports on the Elegance website.
Elegance Gambia jem Kanam!!
CEO Chilel Sarr